What Is Site Search When we talk about search, most of us tend to just think Google, Bing and other search engines. Yes, no doubt search engines are important for generating traffic to your website. But we shouldn’t forget about site search, which lets site visitors to quickly find the content after they landed on […]
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Website Performance Matters A while back we introduced several DIY marketing tools that linked to a quick website performance test focusing on the page speed. Businesses are using tools like this to get a quick idea about how fast their websites are. Also in an earlier blog that we posted, we stated that “your website speed […]
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In this post, we share a sample client report we call “Traffic & Conversion Report,” or “T&C Report” in short, for a B2B client in the healthcare sector. For each period such as in each month, a FanZappy principal collects, analyzes and compiles the T&C report for our client. This report is shared and discussed […]
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1. Content Is Still The King of Marketing Blogging falls into the category of content marketing. It is certainly a great way to provide values and to engage with customers. WordPress, being the most popular content management system (CMS) in the world, was also exactly built for blogging. To start, let us jump into what […]
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Are you wondering why your site visitors do not spend much time on your website? Why your website hasn’t been ranked high on Google and other search engines? One of the likely reasons is that your website is not fast enough. Why DO I NEED A FAST WEBSITE? The answer is simple: your website […]
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Website speed and why it’s important? Do you own a website or small business? If your answer was yes, let’s discuss the importance of website speed. First impressions are always important, and in the current fast moving market speed is everything especially online. No one has patients to sit and wait for something to load, most […]
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This is not one of our April Fool’s day jokes and we got to take it seriously: Google has publicly announced that in coming month of May it is going to boost the effects of the mobile-friendly algorithm. Specifically, Google says: “Today we’re announcing that beginning in May, we’ll start rolling out an update to […]
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