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SEO is a set of marketing processes and techniques for getting more customers to your web site or landing page from search engines such as Google, Bing and Yahoo. The goal of successful SEO: give your business a higher ranking on search engines on search terms relevant to your business. Higher ranking means more visibility of your brand, more clicks to your web site, and better competitive advantage.


  • SEO lets you get customers from “organic” search. It makes business sense: why not take advantage of free traffic before paying for advertising? 
  • In May of 2015, Google reported that more online traffic came from mobile devices than from desktop PCs. Modern SEO has become essential for any business wanting customers who search on phones and tablets.

  • Today, most people use search engines to learn about a business, a product, or a service. Without SEO, you just cannot generate enough business from search.
  • Chances are that your competitors are doing SEO right now, which means they are getting ranked higher in search. You don’t want to send customers to their doors.




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